FCB Chicago named best creative
CHICAGO, Sep 17, 2021 (GLOBE NEWSWIRE) – The Cannes Lions International Festival of Creativity announced today that it has selected FCB Chicago as the best creative agency in North America, ranking it third in the world.
“This is an extremely rewarding time for all of us,” said Andrés Ordóñez, Creative Director of FCB Chicago. “This achievement is only possible thanks to our courageous clients and our formidable teams who showed up every day with their Never finished drive. Together we can do it all. This is just the start for FCB Chicago.
The agency notched 24 victories in total, including victories for “Boards of Change” on behalf of the city of Chicago and “Contract for Change”, created in partnership with FCB New York, for AB InBev. Both campaigns achieved titanium glory – a prestigious honor bestowed on groundbreaking work that innovates. “Boards of Change” won an incredible 14 Lions, including one Grand Prix. “Contract for Change” won nine significant victories during the Festival, including a Grand Prix.
FCB Chicago also won a Silver Lion for “Bedtime Stories” – its first Lion for Walmart since becoming the company’s premier creative agency for reputation – and was shortlisted for activation of the Canon’s CES “Long Live Love” and Chicago Public Library’s “Live From the Library” Campaign. .
“It is a tremendous honor to be recognized as the premier creative agency in North America and the third in the world,” said Kelly Graves, President of FCB Chicago. “We’ve spent the last 18 months focusing on the work of all of our brands, making sure our creative end product has the power to grow businesses and build brands. We are proud to say that our performance at the Cannes Lions 2020/2021 was the best ever and we look forward to building on that momentum in the years to come. “
This incredible presentation at Cannes Lions follows an impressive year for FCB Chicago, including the launch of its new upstream inclusion practice, which aims to help companies reframe how they should address their audiences. respective consumers through an improved inclusion lens. Earlier this year, the agency was also selected as a Global Creative Partner of Groupon and as a Creative Agency of Reference for Safelite.
All of these efforts contributed to the FCB Network’s best year to date, including being named Network of the Year at the Cannes Lions 2020/2021 and Global Agency of the Year by Advertising week.
FCB (Foote, Cone & Belding) is an award-winning, integrated global marketing communications company with a heritage of creativity and success dating back to 1873. Named Cannes Lions Network of the Year 2020/2021, Advertising week Global Agency of the Year 2020, 2020 Ad age A-List Agency Standout and the world’s leading network on The Right Report 2020, FCB focuses on creating Never finished campaign ideas that have the power to transform brands, businesses and communities. With more than 8,000 people in 109 operations in 80 countries, the company is part of the Groupe Interpublic d’Entreprises (: IPG). Visit fcb.com or follow @FCBglobal on Instagram and Twitter and FCB Global on Facebook and LinkedIn.